Football Stands Together Against Suicide
Football is more than just a game. It’s a passion, a community, and for many, a safe place to belong. That’s why the Premier League has launched ‘Together Against Suicide’, a powerful campaign aimed at supporting fans who may be struggling.
Backed by all 20 Premier League clubs, the initiative shows how football can unite people to tackle one of the most difficult challenges of our time – suicide. The campaign works in partnership with the suicide prevention charity Samaritans, offering confidential support to those who need it most.
Support on Matchdays
During the 2025/26 season, 11 Premier League clubs will go further by offering bespoke support services at home games. Fans will find safe, non-judgemental spaces where they can talk, connect, and receive guidance. These matchday hubs will also link supporters to trusted organisations who can provide longer-term help.
To make things even easier, QR codes displayed around stadiums will connect fans directly to crisis lines, local services, and community groups. The aim is simple: to turn football matchdays into safe spaces where conversations about mental health can begin.
The Power of Football
Football has always been about more than the 90 minutes on the pitch. It brings people together across generations, backgrounds, and communities. Premier League Chief Executive Richard Masters said:
“Football has a unique ability to bring people together and spark conversations. We want to harness this power to encourage fans to check in on those they care about.”
By harnessing this shared love of the game, the Premier League hopes to encourage people to look out for each other and seek help when they need it most.
‘For Men To Talk’ Supporting the Campaign
One organisation proudly backing the campaign is ‘For Men To Talk’, a community group focused on men’s mental health. Founded by Luke Newman, the group provides safe spaces for men to speak openly about their feelings without fear of judgement.
Newman believes that the Premier League’s campaign has the power to make a real difference:
“Talking saves lives. Men, in particular, often feel they can’t open up. Football gives us a shared language, a way in. If we can use that to start conversations, then we are moving in the right direction.”
By standing alongside ‘Together Against Suicide’, ‘For Men To Talk’ is helping spread the message that reaching out is a sign of strength, not weakness. Their support shows how community organisations and football can work hand in hand to break the stigma around mental health.
Standing Together
Suicide prevention is not the responsibility of one person, one charity, or even one football club. It’s about all of us, working together to create safe spaces and supportive communities.
This season, when fans head to matches, they’ll be part of something bigger than football. They’ll be part of a movement that says no one should struggle alone.
Together, with the Premier League, Samaritans, and groups like ‘For Men To Talk’, football is showing that it can be more than a sport. It can be a lifeline.