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When Dad-Dance becomes Connection – A Reflection on the 2025 John Lewis Christmas Advert

When Dad-Dance becomes Connection – A Reflection on the 2025 John Lewis Christmas Advert

By Luke Newman, Founder of For Men To Talk The new 2025 Christmas advert from John Lewis opens simply: a father clearing up wrapping paper, a kind of mundane moment many of us recognise. Then he discovers a gift from his teenage son—a vinyl record. The song? The 90s club classic “Where Love Lives”. And through that gift the story unfolds. The advert shows the dad transported, in his mind, back to a club scene, into flashbacks of toddler steps...

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What’s Going On?

(A poem inspired by Marvin Gaye song titles) In the Inner City Blues, I cry,Searching for peace in the endless sky.Through the darkness, I ask, What's Going On?Lost in my mind, trying to stay strong. I’m yearning for Mercy Mercy Me,Hoping one day, my soul will be...

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